"RedOxygen's Tom Sheahan will discuss his experience developing successful new services in partnership with Microsoft." RedOxygen's President and CEO, Tom Sheahan, will be a featured speaker at the upcoming Microsoft in Wireless conference in London, May 19-20. In a talk entitled "New services opportunities in partnership with Microsoft", Mr. Sheahan will be sharing his experiences with RedOxygen and its successful two-way email-to-SMS software products and service. The fully independent Microsoft in Wireless conference has gathered senior wireless executives from all over the world to address the role of Microsoft in the wireless industry as well as the benefits, challenges and future of building partnerships with the world's largest software company. "I'm excited about the opportunity to share RedOxygen's experiences at the conference", said Sheahan. "A large and important portion of our software range is intimately tied to Microsoft's products and we have worked closely with them around the world to build a successful and productive partnership." RedOxygen's suite of desktop to mobile messaging software products allows users to leverage SMS messaging technology in innovate and effective new ways through seamless integration of SMS capability into Microsoft Outlook, Outlook Express, Office XP and Office 2003. Australian based RedOxygen's software is changing the way businesses use SMS technology, a topic of interest and importance to the mobile operators, application developers and other industry leaders attending the Microsoft in Wireless conference. "I think that RedOxygen has been able to develop a unique relationship with Microsoft because we have innovated with SMS, a technology that Microsoft still hasn't gotten significantly involved with in their Office software", said Sheahan. "We have not only brought SMS to the desktop, but our software allows users to take their Microsoft software further than they have ever been able to before." RedOxygen is a Microsoft Certified Partner and has partnered extensively with Microsoft around the world. RedOxygen has been featured in a number of trade shows, direct mailing campaigns, online sites and other promotions in Europe, the Middle East, Australia and Asia Pacific. RedOxygen has even brought its partners together with Microsoft. Microsoft Switzerland recently promoted Desktop SMS, which is a fully branded version of RedOxygen's OutlookSMS product that is distributed by Swisscom Mobile, the leading mobile operator in Switzerland. Joining Mr. Sheahan as speakers at the Microsoft in Wireless conference are senior executives from O2, palmOne, Research in Motion, Macromedia, IBM, Telenor Mobile, Finnet and TDK Systems, among many others. About RedOxygen Since 2001, RedOxygen has designed and marketed technologies that provide a compelling business application for SMS that is simple to use and more cost effective than other wireless technologies. RedOxygen's intuitive "plug-in" software, API, and online reporting and administration facility make it simple for customers to save time and money when communicating with out-of-office staff via SMS. RedOxygen has tens of thousands of enterprise users in organizations such as Philips, Pfizer, Deloitte, Siemens, ACNielsen, and more. In addition, RedOxygen has partnered with and launched Desktop SMS through mobile operators, including Swisscom Mobile (Switzerland), Vodafone and 3 (Sweden). For More Information Craig O'Shannessy RedOxygen, PO Box 2452, Brisbane QLD 4001, Australia Phone: +61 7 3100 8836 Email: craig.oshannessy@redoxygen.com
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